Friday, May 1, 2020

E-Commerce: What is E-Commerce

E-commerce is the buying or selling of goods and services, or the transmitting of money or data, electronically on the internet. E-Commerce is the short from for "electronic commerce."

Examples of E-Commerce 

Some examples of e-commerce are:

  • Online shopping 
  • Online auctions 
  • Online ticketing 
  • Electronic payments 
  • Internet banking 

Types of E-Commerce 

E-commerce can be classified based on the types of participants in the transaction. The main types of e-commerce are:
  • Business to Business (B2B) : Both the transacting parties are businesses. 
  • Business to Consumer (B2C) : Businesses sell electrically to end-consumers. 
  • Consumer to Consumer (C2C) : Consumers came together to buy, sell or trade items to other consumers. 
  • Consumer-to-Business (C2B) : Consumers make products or services available for purchas3 to companies looking for exactly those services or products. 
  • Business-to-Administration (B2A) : Online transactions conducted between companies and public administration. 
  • Consumer-to-Administration (C2A) : Online transactions conducted between individual and public administration. 

Benefits of E-Commerce 

The e-commerce business provides some benefits for retailers and customers. 

Benefits for retailers 
  • Establishes and online presence 
  • Reduce operational costs by removing overhead costs
  • Increases brand awareness through the use of good keywords 
  • Increases sales by removing geographical and time constraints 
Benefits for customers 
  • Offers wider range of choice than any physical store 
  • Enables goods and services robbed purchased from remote locations 
  • Enables consumers to perform price comparisons 
Digital India Campaign 

Prime Minister Narendrq Modify launched the Digital India campaign in 2015, with the objective of offering every citizen of India access to country's online infrastructure and increasebinternet connectivity, thus boosting the e-commerce industry. 
Currently, the majority of online transactions come from tier 2 and tier 3  cities. Once the Digital India campaign is in place, the government will deliver services through mobile connectivity, which will help deliver internet to remote corners of the country. This will help the e-commerce market to enter India's tier 4 towns and rural areas. 

E-Commerce Activity 

Choose a product or service that you want to sell online, write a brief note explaining how you will use existing e-commerce platforms, or create a new e-commerce platform, to sell your product or service. 

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